A focused B2B site for a logistics company with a clear service promise

Challenge

ETL Logistik, a Germany-based freight and transport provider, needed a new digital presence that reflects its operational focus, reliability and flexibility in logistics services. The old site was outdated, not mobile-ready, and lacked clarity in both messaging and structure.

Project Overview

Poljects led the complete relaunch of etl-logistik.de — from concept and content to visual design and development. The new website was built as a compact but scalable B2B platform with strong service focus, clear CTAs and a modern design system.

The site structure highlights ETL’s transport services, contact flows, and key differentiators — all wrapped in a performance-optimized and mobile-first frontend.

Features

• New site structure based on logistics use cases
• Copywriting and messaging tailored to mid-size B2B audiences
• Fully responsive design with fast load times
• SEO setup incl. meta structure and on-page performance
• Contact routing and form logic for lead handling
• Built on WordPress with lightweight custom theme

Outcome

• Clearer brand positioning in the logistics sector
• Increased inbound inquiries post-launch
• Faster page loads and better mobile experience
• Easy-to-maintain structure for future updates

Logistics runs on speed and clarity — your website should too.

Ready to relaunch your digital presence with precision?

Let’s get started.