Workshops, community, and self-paced learning for families and organizations

Challenge

Modern parents are overwhelmed by daily demands, emotional stress, and a growing information overload. At the same time, HR departments and family-oriented companies are seeking preventive, value-based education offerings to support work-life balance and mental health. But digital formats for relationship-based parenting were scarce — especially those grounded in psychology and designed for real life.

Project Overview

With FamilyTune, we created a complete digital ecosystem for modern parenting education — from brand strategy to platform implementation.

The offering combines a modular LMS, a Skool-powered community, and consulting services for companies that want to support employees with relevant family resources. From self-paced online courses to live webinars and private cohort coaching — the system is built for scale and depth.

Poljects was responsible for the entire project: consulting, concept, content workflows, platform setup, marketing assets, and technical delivery.

Features

• Full UX concept and LMS structure based on Tutor LMS & WordPress
• Custom-built dual user experience: B2C (parents) & B2B (companies)
• Seamless connection to Skool as a learning & exchange community
• Modular course formats incl. video, workbooks & reflection prompts
• Workshop series, newsletter funnel & integrated booking flows
• Corporate landing page with branded offers for HR & People Teams

Outcome

• Successful market entry and organic growth via Instagram & SEO
• Engaged learning community within Skool for continuous peer exchange
• Structured curriculum for parents and caregivers (B2C)
• Customizable family education offers for HR departments (B2B)
• End-to-end digital product — 100% developed by Poljects

Emotional education deserves digital precision. With FamilyTune, we created a platform that delivers both.

Want to build your own community-driven learning ecosystem — or offer family support within your organization?

Let’s co-create it.